Contributes to one of the estimated 36.1 million (and growing) blogs? Or do you think you are entering the fight and are starting to publish a blog for your small or home business? Make sure you publish the right type of blog for your business, or the writing time is definitely lost.
Blog Blood Testing
As there are different types of blood, there are many different types of blogs, each of which serves one's own purpose. If your blog is blood test, you can determine which type of blog is best suited to your business and what's wrong with what you've got.
Blog Blood Type 1: Customer Relationships – Blogging is one of the best ways to visualize face and personality in business, especially when it's fully functional in virtual space. Those who make the best use of your blog to strengthen relationships with their customers spend a lot of time on customers, answering questions, providing useful tips and informing business events. These blogs focus less on company products and more about corporate culture and prospects. The purpose of this type of blog is to create loyalty to customers and to ensure a consistent flow of interested web site visitors.
Blog Blood Group 2: Sales – As you can imagine, most businesses that a blog do is because of the perceived benefit of the bottom line. Although quantitative research on the actual monetary impact of blogging on total sales has been done, the ubiquitous presence of sales-oriented blogs indicates some return on investment. Sales blogs focus on product development and customer benefits. There are fewer internet interactions available to your blog through the blog, as the goal is to link readers from your blog and product pages. The purpose of the sales blog is to encourage visitors to purchase the product, service, or information the company offers.
Blog Blood Group 3: Personal Web Magazines – These blogs make up the most of the 36.1 million web diary online. Most of them are personal accounts that are not written by the readership or the monetary value. Many people have advertised free blogs like the internet's greatest performance, which virtually anyone can use the Internet to do anything that they want, all in a matter of minutes. Personal blogs serve as many goals as bloggers. Perhaps the most common topic is the opportunity to listen.
I bought the Blog Blood Test … Now what?
Which category did you best belong to your blog? You've determined that you're writing a type of blog, but do you want another benefit? If you have not started your blog yet, what kind of opinion do you think best suits your writing skills and the desired results? Simply put, if you do not write the best type of blog for the desired benefits, you will never get it – and you will lose a lot of time in the process.
If your current blog does exactly what you want, leave it alone. If you find that some changes are required, consider the following questions:
- Do I suppose I can drive real sales from the blog?
- Could I be writing more about clients (positive and negative) or my product? (Do not forget the blood test)
- Am I the best person to write my blog, or is there someone who can do a better job?
- Do I want to present the blog as a corporate sponsorship tool or would it rather be an objective review by a third party?
- How long have I been willing to spend writing?
- How much do I want to be in terms of publishing frequency and answering client's comments?
Millions of others are blogging, but do not let this prevent you from starting. Give your business a blog blood test and see which type is best for you.
Source by Nick Smith